Blogging

Blogging

“The fact of the matter is, if you can start up a local blog about the independent hip-hop scene in Seattle or the financial side of the restaurant business or the intersection of immigration and entrepreneurship, you’ve got a far better shot at becoming a leader in your field.” (Rand Fishkin)

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Online Business Tips

The biggest mistake people make is not making a living at doing what they most enjoy. - Malcom Forbes

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Missing Piece To The Puzzle

Google Techniques

Search engine optimization does not specialize in tasks that will make pigs soar high up in the sky. Its real task is to dig deeper into the genetics of a website and reengineer the essential elements until it transforms into an eagle. – Bruce Clay

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Success

Online Marketing Tips

"Engaging in an authentic, meaningful conversation with consumers will be the key to marketing success and growth, even if that means acknowledging negative feedback; transparency is paramount.” – Ron Blake, president and CEO of Rewards Network

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Computer Mouse

Website Development

"The difference between a Designer and Developer when it comes to design skills, is the difference between shooting a bullet and throwing it." - Scott Hanselman

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Increase Your Website Traffic

Sometimes people try to make the process of optimizing their sites much more complicated than it is. Although we try to break things down into tiny bite-size pieces, everything we do really falls within three simple steps. – Choose searched for niche key phrases for your titles. – Provide your visitors with tons of unique content. – Develop tons of …

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Think Of A Few Ways

For more than 20 years in the corporate world I had a plaque on my desk that said, “Let’s think of a few ways it CAN be done.” Whenever I am tempted to say that something is out of my control, or it can’t be done, I force myself to stop and think outside the box. I ask myself how …

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If Things Can Go Wrong

Sometimes, what seems to be an unmitigated mess, is just nature’s way of helping you to make some decisions. During the last couple of years since this blog was first started, I have learned so much that it is almost hard to believe. Many times I have wished that I had set up things a little differently, but was cautious …

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Search Engines Changes

Do Search Engines Change Too Often To Keep Up? Search engines want quality content. Their goal is to display sites in the exact order of relevance to the search requested. People like to talk about the various search engines’ algorithms changing too often for a webmaster to keep up, but I have not found this to be true. Quality guidelines …

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Absolute vs. Relative Links

Although PageRank certainly is not the only measure in page placement in the SERPS, it does still play a significant role in the algorithm when all other factors of page relevance are equal. Since the traffic from a top 10 term in Google generally exceeds the traffic from a top ten term from any other search engine a MINIMUM of …

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Are Outgoing Links Harmful?

It surprises me that so many site owners are reluctant to provide outgoing links on their website. Somehow they have come to believe that providing relevant outgoing links from their site can be harmful to their results in the search engines. When you send your visitors to a relevant resource, this is not a bad thing. This is a good …

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Groups and Forums Rant

Receiving help in groups and forums is not a right that someone owes us. It is a privilege. When did it happen that we decided that groups and forums were our own personal resource centers? When did it happen that we began expecting people to do our research for us? When did it happen that we forgot about common courtesy? …

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Coming Up With Blog Topics

Coming up with new blog topics all the time can be challenging. Sometimes you may even find yourself resorting to writing about ways to come up with new blog topics to write about! (grin) It sounds so simple, but it really comes down to blogging about topics that your target audience has interest in. Do you frequently receive emails asking …

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Resistant To Change

Have you ever noticed that people often request a website review, not because they truly want input on their site, but because they want validation that they have done a wonderful job? When they receive straight forward responses from a review, they become offended and hurt. We also see a similar thing when people first start optimizing their sites. They …

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Don’t Rely On One Strategy

In every online business, a huge part of success depends on using a blend of what works. Don’t rely on one strategy. Use a careful blend. If one doesn’t work, you will have backup with other techniques that will. Let’s look at two areas to see how this works. Area 1: Advertising your website online and offline. — Look for …

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New Articles and Resources

Our new Tech Training group provides instructor led structured tech classes to supplement the classes provided to members of our Small Business Website Development Training Center. This training currently includes RSS feeds, installing WordPress, PC maintenance & security, and installing forms. Part of this training will include several new articles and tutorials. The newest of these is a series of …

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The Decision Is Yours

THE BEGINNING At some point you are going to end up right here at the beginning, where it all starts. This may be your very first SEO Training session with us or your tenth. It does not matter. If you want this to truly work for you, you must start here, with the very first step. Some people waste months …

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